President, MullenLowe US
As President of MullenLowe US, Fredrickson is focused on partnering with strategy and creative to make the work great; expanding the agency by delivering new ideas and value to existing and prospective clients; and fostering a culture of innovation and collaboration.
She joins a leadership team responsible for almost 500 integrated marketing professionals across the agency’s full range of hyperbundled services, including strategy, creative, media, and public relations. Boston is home to the teams who work with many of the agency’s most progressive and innovative clients, including JetBlue, Royal Caribbean, American Greetings, and Burger King.
In addition to her extensive experience as SVP, Channel Marketing Executive at Bank of America, Fredrickson has deep knowledge working inside creatively driven agencies. She was Chief of Staff at Modernista! during their emergence as a national creative powerhouse on brands like Cadillac, Hummer, TIAA-CREF and Project RED.